Social media marketing to local customers: (click links for insights)
* Print marketing pieces to generate conversations and get more customers.
* Consider promoting your customers.
* Encourage people to come to your local business.
* Use photos to create an experience online.
* Use Twitter for real-time monitoring and what to look for.
* Foursquare: The biggest thing businesses forget to do on Foursquare and why it makes the difference.
* Create stories for customers to talk about when they get back to their offices.
* Put out a social media fire. Respond quickly to comment on your sites.
* Get customers to brag about your products.