Do customers TRUST you?
More importantly is, “how do I build that online?” If your looking for the fastest way to grow your business online, then I would recommend you start here, with the A.B.C.’s of trust.
“It’s the most essential ingredient in effective communication. It’s the foundational principle that holds all relationships.” Stephen Covey
We all have heard that we need the “know, like, and trust” factor online. But what are the steps to make it happen? I have been using these A.B.C’s for years and wanted to share them with you. (Please feel free to share this Slideshare with others.)
Trust is an inside-out process and is built on character and competence within a company.
The hidden truth about trust in business:
Trust is an economic driver, not merely a soft virtue.
Trust is the number one competency of leadership
Trust is a learn-able competency.
When you communicate online, do you think in terms of trust? You customers do, and so do the people who may think of following you. and or buying from you!