Don’t discount, add Value.
The starting point of every sale, started with an entrepreneur that had;
-
The recognition of a need (problem) or
-
The conception of an idea (solution).
Your capacity to make money as an entrepreneur is greatly dependent on how much of a problem/problems you can solve or solutions you can offer to customers’ needs.
One way to add value: “Nothing says “I value you” like some face time. Make it a point to schedule in-person customer visits just to check in and see how things are going. This gives us the chance to troubleshoot any potential problems firsthand, and customers love the individual attention.” Says Harry Whitehouse Stanford’s associate professor with over 35 years of experience.
You can also find 4 more ways here: 5 Uncommon Ways to Win a Customers Heart
The reward of a great entrepreneur is profit. In other words, the reward of an entrepreneur’s call is to create a value-adding product/service that is profitable.
So next time you’re tempted to add a discount sign over your product or services to make a sale, think first, “what could I do to add more value?” You make be surprised to see you profits rise and your customers desire to have more of your products or services rise too.
That’s a win-win!